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Your guide to B2B sales, marketing and leadership the modern way

Feb 10, 20224 min read

If you are a b2b sales, marketing or revenue professional, you know buyer behavior has changed. Modern buyers stay anonymous, work from...

Jan 23, 20224 min read

Is Metaverse real? Since Facebook changed it's name to Meta last year, there has been so much conversation around the topic lately....

Sep 5, 20215 min read

B2B marketing and selling in 2021 is more about helping customers make purchase decisions, faster and easily rather than selling products...

Sep 2, 20213 min read

B2B buyer journey is evolving fast and so are modern B2B buyer’s preferences and behavior. And in order to be effective in your sales and...

Aug 28, 20213 min read

B2B buying process has evolved, especially since 2020. There have been radical changes in what modern buyer’s want and expect from their...

Aug 16, 20213 min read

A sales and marketing consultant is a trained, qualified and a skilled professional that helps businesses grow locally, nationally and...

I haven't written anything related to recession yet but today as I was going through more news of layoffs in the tech world, I thought...

Apr 8, 20224 min read

So you’re getting ready for your customer sales meeting but unsure what to include in your sales pitch deck. You're worried about making...

Apr 7, 20223 min read

It's human nature to want to belong, and unlike loyalty that doesn’t always stick long term, a sense of community is something that comes...