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Your guide to B2B sales, marketing and leadership the modern way

Jun 12, 20215 min read

What, Why, How of sales and marketing team alignment for Ecommerce tech startups

Sales and Marketing departments largely have the same goals - to get new clients, retain existing ones, increase revenue and grow...

Jun 11, 20213 min read

8 steps to making an effective website for your e-commerce tech business

More and more B2B buyers are online and relying on digital channels to make their purchase decisions. In fact according to Gartner - When...

Jun 10, 20212 min read

5 reasons your eCommerce tech startup needs a website

Does your company sell products or services to other organizations? Do you rely solely on your sales team to reach out and build...

Aug 19, 20222 min read

5 tips to effectively lead your sales and marketing team during a recession

I haven't written anything related to recession yet but today as I was going through more news of layoffs in the tech world, I thought...

Apr 8, 20224 min read

5 Mistakes That Keep You From Building Best Sales Deck Ever {What To Include}

So you’re getting ready for your customer sales meeting but unsure what to include in your sales pitch deck. You're worried about making...

Apr 7, 20223 min read

5 Compelling Ways How A B2B Online Community Helps Your Business Grow

It's human nature to want to belong, and unlike loyalty that doesn’t always stick long term, a sense of community is something that comes...