When and how to hire marketing consulting services for B2B SaaS business
Companies hire external talent on contractual basis all the time to meet their various organizational needs - Brand developers, CPA,...
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Your guide to B2B sales, marketing and leadership the modern way
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Ruchira Agrawal
Aug 29, 20213 min read
What coaching taught me about customer relationships
Through my professional roles, I have been fortunate enough to gain valuable insight into business, sales and marketing. Prior to my...
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Ruchira Agrawal
Aug 28, 20213 min read
What do modern B2B buyers want from tech vendors?
B2B buying process has evolved, especially since 2020. There have been radical changes in what modern buyer’s want and expect from their...
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Ruchira Agrawal
Aug 27, 20214 min read
What are 5 critical modern b2b buyer challenges in 2021?
Understanding your b2b buyers better includes learning about various buying challenges they encounter during their purchase...
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Ruchira Agrawal
Aug 19, 20214 min read
15 best current and upcoming digital commerce trends you can’t afford to miss
Will ecommerce continue to grow? The short answer is Yes. Consumers are relying on digital commerce to shop for everything they need...
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Ruchira Agrawal
Aug 16, 20213 min read
What does a B2B sales and marketing consultant do?
A sales and marketing consultant is a trained, qualified and a skilled professional that helps businesses grow locally, nationally and...
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Ruchira Agrawal
Aug 13, 20212 min read
6 best Ecommerce related publications and podcasts in 2022 {links included}
Keeping abreast of the latest ecommerce, technology and marketing trends is critical to your ecommerce tech business success. Whether you...
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Ruchira Agrawal
Jun 14, 20213 min read
3 reasons why a blog is important for your B2B e-commerce tech startup
I recently consulted with an ecommerce platform provider who had a very limited online presence. Their website wasn’t updated and their...
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Ruchira Agrawal
Jun 12, 20215 min read
What, Why, How of sales and marketing team alignment for Ecommerce tech startups
Sales and Marketing departments largely have the same goals - to get new clients, retain existing ones, increase revenue and grow...
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Ruchira Agrawal
Jun 11, 20213 min read
8 steps to making an effective website for your e-commerce tech business
More and more B2B buyers are online and relying on digital channels to make their purchase decisions. In fact according to Gartner - When...
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Ruchira Agrawal
Jun 10, 20212 min read
5 reasons your eCommerce tech startup needs a website
Does your company sell products or services to other organizations? Do you rely solely on your sales team to reach out and build...
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Ruchira Agrawal
Aug 19, 20222 min read
5 tips to effectively lead your sales and marketing team during a recession
I haven't written anything related to recession yet but today as I was going through more news of layoffs in the tech world, I thought...
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Ruchira Agrawal
Apr 8, 20224 min read
5 Mistakes That Keep You From Building Best Sales Deck Ever {What To Include}
So you’re getting ready for your customer sales meeting but unsure what to include in your sales pitch deck. You're worried about making...
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Ruchira Agrawal
Apr 7, 20223 min read
5 Compelling Ways How A B2B Online Community Helps Your Business Grow
It's human nature to want to belong, and unlike loyalty that doesn’t always stick long term, a sense of community is something that comes...
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